Komo

Komo, a high-rise apartment complex located in Burquitlam near SFU, was marketed with a focus on reaching young first-time homebuyers and investors through Chinese social media and innovative livestream sessions. Our strategy emphasized the project's prime location and efficient use of space, positioning it as a continuation of the successful Alina development, which significantly spurred buyer interest and confidence.

Nebula successfully leveraged the success of Alina(the first phase) to boost interest in Komo, while enhancing the developer's strong brand image.

Service Scope​

  • WeChat Article Writing and Placement
  • Redbook Influencer Campaign
  • Livestream Sessions
Coquitlam

What We Did?

Strategic Storytelling in Livestreaming

Our live sessions not only showcased Komo’s amenities but also actively engaged the audience, allowing real-time interaction which highlighted the project’s appeal and encouraged immediate interest.

Building on Previous Success

We positioned Komo as the next promising phase of a popular master-planned community, directly linking it to the successful launch of Alina. This strategy boosted buyer confidence and solidified the development’s desirability.

Leveraging Influencer Partnerships

By partnering with RedNote influencers, we targeted a broader audience, enhancing project awareness and engagement.

Social Media Ads

WeChat Article Ads

Social Media Ads

WeChat Article Ads

FEATURES

Interactive Engagement

Through our live sessions, potential buyers could directly engage with Komo's features, increasing transparency and trust.

Compelling Storytelling

We effectively communicated the benefits of the project's location, design, and potential for appreciation, resonating well with the target demographic.

Enhanced Brand Image

By consistently linking Komo to the successful phase of Alina and highlighting the developer's strong image, we created robust branding that attracted serious buyer interest.