O2 Metrotown is a luxurious, wellness-focused high-rise apartment project that has garnered great popularity in Burnaby Metrotown. In partnership with MLA Canada, Nebula provided a series of marketing activities for O2 Metrotown, focusing on the Chinese community, with the WeChat campaign being an integral part. Targeting mid-to-high-end first-time buyers and investors, we strategically executed a WeChat campaign, leveraging the distinct advantages of O2 Metrotown.

Our approach to O2 Metrotown was to emphasize the numerous features that are especially attractive to the Chinese demographic. This included the exceptional geographic location, massive potential for appreciation, and the importance of the health system design to enhance quality of life.

We employed dynamic visual design techniques in the creation of our WeChat articles, enabling O2 Metrotown to quickly captivate the attention of our audience.